I hope you all are doing well. My previous article featuring Max was liked by many, I can’t thank you guys enough for showing immense support and this is one of the main things that keeps me going.
As you guys know that us bloggers put a lot of effort into creating content which we are known for, we are often confused with another category or should I say technically a ghost category called the “Instagram influencers”. Today, along with a fashion-based article. I would like to provide some information and mainly what differentiates us from the so-called ”Instagram bloggers”. A googled version of a general Blogger states that” The term, “blogger,” is a noun derived from the term, “blog”. A blog is an online journal or website with frequently published content.” We do use Instagram, Facebook other social media platforms to share the articles, promote our articles and work that we’ve published on our blog website in order to get more views and get it out to read amongst our readers and followers.
Let me now tell you what are Instagram Influencers. Instagram Influencers have a certain amount of clout and engagement with their followers or audiences. They are thought leaders in their niche or area of expertise and naturally, brands want to capitalize on that. An Instagram Influencer doesn’t have to have a huge following to be successful. But having the ability to engage with a sufficient number of people is a must. That said, the major role of an Instagram influencer is to help increase a brand’s profile and engagement.
Now Fashion bloggers can also be Instagram influencers since we use Instagram as one of our social media platforms. It’s not necessary that Instagram influencers have a blog because of which they are solely called as Instagram influencers.
What is Instagram blogging or who are Instagram bloggers ?. Firstly there exists nothing known to that, it’s just that people are confused with Instagram influencers and bloggers. You cannot use Instagram as a platform for blogging because you cannot create or write content on Instagram. You upload a picture along with a caption like any other Instagram account and tag the brands or locations and this goes out as a promotion to your followers and influences them to check out the brand and purchase in the next step.
So that has been a bit frustrating for us bloggers because anyone having a certain number of followers are calling themselves bloggers regardless of their quality of followers and inability to actually blog. Unfortunately, they have a bigger following than what we have minus the efforts we put in and build up on the success.
Anyway, I think that’s enough of a rant already. HAHA! Let’s talk about my article here which is the main reason for creating a content.
I was very fascinated with the newest fusion trends that I saw on Instagram and on some fashion apps. I thought why not research more about it, As you can see, I finally ended up writing about it. Eventually, I had fallen in love with this trend. Bringing ethnic wear for modern women of our generation where fusion steals the show. We often call ethnic or traditional as a component of overdressing because of us Indians usually wear it for an occasion not as casuals, even if we wear traditional as our casual wear its mostly kurta and jeans, churidar, salwar. The society often blames us for copying the western culture if we wear shirts and denim, to get rid of both the issues the Indian fashion industry has come up with fusion where we can enjoy best of both worlds, keep it ethnic while we dress western.
Here is one of those pieces where we go a bit away from typical traditional wear but keeping the modernity indulged in it. This outfit is an element of a minimal design. It has got its A-line top just like any other kurta design but with some modification like the center slit up till my waist, it doesn’t have any embroidery or any ensembles that turn heads but is totally dependant on the design of the fabric and its structure which I am sure has definitely succeeded in adoring this one. Taking it away from the typical traditional churi pants or leggings or the usual types of denim, I paired this one with a navy blue straight pants which do not stick to the skin and gives enough room to breathe and thereby assuring comfort.
PHOTOGRAPHED BY AMISHA KALANGUTKAR